Networked Business Initiative, Actionable insight for digital success

Networked Business Initiative

Actionable insight for digital success

Networked Business Initiative is putting nations, businesses and their advisors on the fast track
to improved business practices in the digitally networked society.

Benchmark your company

Map, benchmark and improve: Your digital transformation starts with NBI.

Unsure where to start your digital journey, where to invest, or how you are performing compared to your competitors?

Start with a digital capability benchmark from NBI.

Join as Partner

Join NBI as a research partner and move business digitization forward.

As a digital consutancy, technology vendor, or domain expert, you have the unique opportunity to join NBI as a research partner.

NBI Capability Assessment Tools

NBI offers a series of data-driven assessment tools for mapping, measuring and benchmarking the performance and business impact of digitalization and IT on a wide range of topics. The tools are developed in collaboration with leading industry experts and academics.

NBI assessment tools are an invaluable help in your work as a professional, or as an advisor to companies, struggling with digital transformation. Use the tools to map, measure, benchmark, and improve a company´s digital capabilities and potential.

Drill and benchmark data

Drill into a company’s data and benchmark performance against other companies across industries, countries and best-in-class.

Executive overview

Get an executive overview of a company’s digital capabilities and potential in a dynamic report.

Strategic analytics tool

Get access to actionable insights and analytics, enabling data-based strategic decisions regarding successful digital transformation.

Free access

Access to the NBI tools is free and exclusively available through the global network of NBI partners.

Run as a global collaborative network, the NBI brings together businesses, academics, professional advisors, media, and industry associations. The network shares and distributes data, knowledge and best practice regarding digital transformation and business success.

Selected ambassadors

Jens Klarskov

CEO, Danish Chamber of Commerce

Jan Damsgaard

Head of IT Management, CBS

Adam Lebech

Industry Sector Executive, Dansk Industri

Lars Fløe Nielsen

Senior Vice President, Sitecore Denmark

See all ambassadors

Join more than 150 partners and 500 companies who have already joined NBI

"In these years, it is especially social, mobile and cloud-based technologies that act as a catalyst in the technological paradigm shift that is changing and even revolutionizing the way we do businesses."

Jens Klarskov

CEO, Danish Chamber of Commerce

"Concrete data and facts help me in communicating to my management. They have the ambitions, but often lack essential fact-based knowledge of the area – resulting in a missed opportunity to take advantage of social media to further beneﬁt the company."

Grimur Fjeldsted

Interactive and Social Media Designer, ECCO A/S

"This project's systematic efforts to map companies use of social media and publish fact-based data as a base for making decisions, have great value in a time that requires faster action, better results with new resources and fewer economic resources."

Anders Uttrup

Group Marketing Director, CREUNA

“…Such an annual mapping exercise is the first step towards strategic use of social media for generating competitive advantages, increasing operational efficiencies, and addressing the managerial challenges in a dynamic but uncertain world of today and tomorrow.”

Ravi Vatrapu

Associate Professor, Department of ITM, Copenhagen Business School

"... Once on board the “social media train” – then comes the hard part! That is why we are pleased with the initiative and look forward to following the results of the research."

Anders Lunde

Online & PR Manager, Hummel International

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